MKTG 310 Week 7 Case Study Solution

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Case Study Discussion Questions

1. Why do you think Freecycle.org has achieved such high levels of growth in such a short period of time?

2. Freecycle created an alternative disposal option that is rapidly growing. Discuss ways that Freecycling might affect the purchase habits of consumers.

3.Should for-profit businesses like eBay get into the Freecycling business? Should companies motivate more consumers to give things away that they might otherwise be able to sell or auction? Can they still make a profit while they help to eliminate waste?

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