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Module 1 - Case STRATEGIC PURCHASING MANAGEMENT Assignment Overview Review the following article from Purchasing.com. Hannon, D. (2008). P&G uses Gillette deal to draft the blueprint for post-merg
Module 1 - Case
STRATEGIC PURCHASING MANAGEMENT
Assignment Overview
Review the following article from Purchasing.com.
Hannon, D. (2008). P&G uses Gillette deal to draft the blueprint for post-merger procurement integration. Retrieved Sept. 7, 2008, from Purchasing.com.
Also, review the following article:
Knutson, B., Rick, S., Wimmer, G. E., Prelec, D., & Loewenstein, G. (2007). Neural predictors of purchases. Neuron, 53(1), 147-56. doi:http://dx.doi.org/10.1016/j.neuron.2006.11.010
Case Assignment
Turn in a paper of one to two pages (page count does not include cover or reference list) and include the following components:
1. Using the background material, how is corporate planning involved in the merger?
2. Use SWOT to identify the strengths, weaknesses, opportunities, and threats for P&G.
Assignment Expectations
1. Answer questions with clarity.
2. Show depth and breadth in your paper to enhance the quality of your paper.
3. Try your best to search in the Trident online library to find some papers/articles to support your argument and show them in the reference list.
4. Turn in your answers by the module due date.
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