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Need an research paper on international business: motorola's strategic positioning. Needs to be 8 pages. Please no plagiarism.
Need an research paper on international business: motorola's strategic positioning. Needs to be 8 pages. Please no plagiarism. They have developed comprehensive mechanisms for analyzing corporate global responsibility. They do not speculate in financial instruments for profit on the exchange rate price fluctuation. Even in developed markets, it has formed an alliance with Verizon which gives it a strategic advantage.
Motorola is a worldwide leader in wireless communications and has a broad array of products including automotive and broadband communications. Motorola possesses world-class technologies in global procurement rules and channel which is applied globally. Since 1928, the company has been committed to excellence and innovation.
They pioneered mobile communications in 1930 with car radios and public safety networks. They made the equipment that carried the first words from the moon in 1969. Motorola also has to its credit the communications revolution when it introduced the first cellular handset phones in 1983. They were also the first to introduce the all-digital high-definition television (HDTV) technical standard in 1990. In 1986 they invented the Six Sigma quality improvement process that provided a common worldwide language to measure quality. The company has also pioneered the world’s first GPRS cellular system and the cable modem gateway. They are also global leaders in developing broadband systems that deliver entertainment, communications, and information into homes. In 2007 Motorola demonstrated the world's first WiMAX 802.16e mobile handoffs, which live Web browsing and video streaming sessions on wireless computers.
The board of directors comprises of business leaders from different companies like P&G and JP Morgan Chase & Co. The sales of the company have grown by 22% in 2006 to reach a record of $42.9 billion. They have a strong balance sheet and generated a cash flow of $3.5 billion (Zander, 2006). They believe in investing which drives the growth of the company. Motorola .operates in highly competitive markets with respect to pricing, product, and service. It is difficult to estimate the level of growth of the world economy due to instability in several countries. .
