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QUESTION

the following pricing methods is characterized by charging a high price for a new product during the introductory stage and lowering the price later?...

Which of the following pricing methods is characterized by charging a high price for a new product during the introductory stage and lowering the price later?

Select one:

a. cost-based pricing

b. skim pricing

c. optimal pricing

d. auction pricing

e. value-based pricing

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