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QUESTION

This is a paper with 2 parts. It has to relate to assignments 1 & 2. The name of the company is Shirley's Beverage Company no other NAME PLEASE READ and follow instructions. I up to date references.

Assignment 3 Part 1: Operation, Technology, and Management Plan

Due Week 8 and worth 70 points

Use the “NAB Company Portfolio”.

Write a three to six (3-6) page paper in which you provide the following information below.

Operations Plan (1 – 2 pages)

Note: Remember to assign a dollar amount to each operational cost you find, as you will need these figures for your income statement and cash flow in Week 8.

  1. Create an operations plan for your NAB company using the template in the text as a guide (p. 214 | Operations Plan Preparation Form - Click here for help accessing a specific page number in your eBook). Extract appropriate information from the NAB Company portfolio, where applicable. Other required items in the template should be filled in using your personal preferences.
  2. Provide a rationale for the competitive advantages section using appropriate functional-level and business-level strategies to explain the competitive advantages.
    • Note: Much of the research pertaining to the hints provided here can be found in the NAB company portfolio.
    • Hints: Consider whether you will rent or buy your facilities or outsource production to an existing company.
    • Hints: One of your biggest expenses as a startup non-alcoholic beverage company will be transitioning from a small batch prototype of your beverage to production on a large scale. Research the equipment you will need (vats, refrigerators, burners, ovens, bottling equipment, and so on), whether you will rent or buy, how you will maintain and clean it, and so forth. Consider how you will ensure quality control. What capacity do you intend to reach?
    • Hints: Deliberate your inventory control. Where do your supplies come from and what is your turnaround time to produce your beverage once you have received an order?
    • Hints: Consider your distribution method. Refer back to your notes for the SWOT analysis assignment in Week 2 of class.
    • Hints: How will you stay abreast of new developments in your industry? What new products do you have in development now, in addition to your flagship product?
  3. Describe your research and development activities and explain how they will contribute to the company.

Technology Plan (1 – 2 pages)

  1. Create a technology plan for your NAB company using the template in the text as a guide (p. 227 | Technology Plan Preparation Form ). Extract appropriate information from the NAB Company portfolio, where applicable. Other required items in the template should be filled in using your personal preferences.
  2. Provide a rationale for the personnel needs section by incorporating appropriate functional-level strategies.
    • Hints: Consider the type of technology your company will use to conduct the following activities: manage personnel; take, fulfill, and track orders; manage inventory; communicate with customers and provide customer service; and produce your beverage.

Management & Organization (1 – 2 pages)

  1. Create a management plan for your NAB company using the template in the text as a guide (p. 248 | Management Plan Preparation Form ). Extract appropriate information from the NAB Company portfolio, where applicable. Other required items in the template should be filled in using your personal preferences.
  2. Using the flow charts on p. 242 as a guide, outline your company’s management hierarchy. Note: Charts or diagrams must be imported / included in the MS Word document.
  3. Provide a rationale for the management structure and style section by incorporating appropriate functional-level strategies.
  4. Format your assignment according to these formatting requirements:
    1. Cite the resources you have used to complete this exercise. Note: There is no minimum requirement for the number of resources used in the exercise.
    2. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
    3. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

The specific course learning outcomes associated with this assignment are:

  • Create a plan to implement a firm’s strategy and manage the change from current operations.
  • Describe strategic planning techniques used to formulate alternative strategies designed to achieve stated business goals.
  • Use technology and information resources to research issues in strategic management.
  • Write clearly and concisely about strategic management using proper writing mechanics.

    Assignment 3 Part 1: Operation, Technology, and Management Plan

    Due Week 8 and worth 70 points

    Use the “NAB Company Portfolio”.

    Write a three to six (3-6) page paper in which you provide the following information below.

    Operations Plan (1 – 2 pages)

    Note: Remember to assign a dollar amount to each operational cost you find, as you will need these figures for your income statement and cash flow in Week 8.

    1. Create an operations plan for your NAB company using the template in the text as a guide (p. 214 | Operations Plan Preparation Form - Click here for help accessing a specific page number in your eBook). Extract appropriate information from the NAB Company portfolio, where applicable. Other required items in the template should be filled in using your personal preferences.
    2. Provide a rationale for the competitive advantages section using appropriate functional-level and business-level strategies to explain the competitive advantages.
      • Note: Much of the research pertaining to the hints provided here can be found in the NAB company portfolio.
      • Hints: Consider whether you will rent or buy your facilities or outsource production to an existing company.
      • Hints: One of your biggest expenses as a startup non-alcoholic beverage company will be transitioning from a small batch prototype of your beverage to production on a large scale. Research the equipment you will need (vats, refrigerators, burners, ovens, bottling equipment, and so on), whether you will rent or buy, how you will maintain and clean it, and so forth. Consider how you will ensure quality control. What capacity do you intend to reach?
      • Hints: Deliberate your inventory control. Where do your supplies come from and what is your turnaround time to produce your beverage once you have received an order?
      • Hints: Consider your distribution method. Refer back to your notes for the SWOT analysis assignment in Week 2 of class.
      • Hints: How will you stay abreast of new developments in your industry? What new products do you have in development now, in addition to your flagship product?
    3. Describe your research and development activities and explain how they will contribute to the company.

    Technology Plan (1 – 2 pages)

    1. Create a technology plan for your NAB company using the template in the text as a guide (p. 227 | Technology Plan Preparation Form ). Extract appropriate information from the NAB Company portfolio, where applicable. Other required items in the template should be filled in using your personal preferences.
    2. Provide a rationale for the personnel needs section by incorporating appropriate functional-level strategies.
      • Hints: Consider the type of technology your company will use to conduct the following activities: manage personnel; take, fulfill, and track orders; manage inventory; communicate with customers and provide customer service; and produce your beverage.

    Management & Organization (1 – 2 pages)

    1. Create a management plan for your NAB company using the template in the text as a guide (p. 248 | Management Plan Preparation Form ). Extract appropriate information from the NAB Company portfolio, where applicable. Other required items in the template should be filled in using your personal preferences.
    2. Using the flow charts on p. 242 as a guide, outline your company’s management hierarchy. Note: Charts or diagrams must be imported / included in the MS Word document.
    3. Provide a rationale for the management structure and style section by incorporating appropriate functional-level strategies.
    4. Format your assignment according to these formatting requirements:
      1. Cite the resources you have used to complete this exercise. Note: There is no minimum requirement for the number of resources used in the exercise.
      2. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
      3. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

    The specific course learning outcomes associated with this assignment are:

    • Create a plan to implement a firm’s strategy and manage the change from current operations.
    • Describe strategic planning techniques used to formulate alternative strategies designed to achieve stated business goals.
    • Use technology and information resources to research issues in strategic management.
    • Write clearly and concisely about strategic management using proper writing mechanics.

      Assignment 3 Part 2: Business Plan – Draft

      Due Week 8 and worth 30 points

      This assignment consists of two (2) sections: a draft of your business plan and an income statement containing your business plan financials (i.e. Week 7 Discussion "The Financials"). Note: You must submit both sections as separate files for the completion of this assignment.

      You must intend to raise money for your startup company. You can start with money from friends and family but at some point you will need funds from outside investors, either angels or venture capitalists, depending on how much money you project you will need to raise. Another possible angle is to develop money through crowdfunding, assuming your product meets the demand of such audiences.

      Before you can raise money, you must develop a business plan that convinces an investor that your company will succeed.

      Section 1: Business Plan (MS Word or equivalent)

      Read Chapters 18 and 19 of the course text: Successful Business Plan. Use the Plan Preparation Forms at the end of each chapter of Successful Business Plan as a rough guide.

      Write an approximately fifteen to twenty (15-20) page draft of your business plan in which you:

      1. Revise the components of the following previously submitted sections based on the feedback you have received.
          1. Company Description (Assignment 1)
          2. Industry Analysis and Trends (Assignment 1)
          3. Strategic Position & Risk Assessment (Assignment 1)
          4. Target Market (Assignment 2)
          5. Competition (Assignment 2)
          6. Marketing Plan & Sales Strategy (Assignment 2)
      1. Create an Ethics & Social Responsibility Plan.

      Note: The Ethics & Social Responsibility plan should account for approximately three to five (3-5) pages of the Business Plan Draft.

        1. Describe the ways in which your company is committed to being a good corporate citizen.
          • Hints: Consider the following areas:
            • Creating jobs
            • Following the laws of every jurisdiction in which your company operates
            • Fair and honest treatment of employees
            • Non-discrimination of employees and increasing diversity of your work force
          • Hints: If your company is designed as a social venture—in which you have a primary purpose of achieving a social or environmental goal—describe what that goal is and what aspects of your company are designed to reach that goal. Provide a rationale for why you have or why you have not chosen this to be a social venture.
        1. Discuss how your company’s activities will affect the environment and identify the steps you will take to mitigate any negative impacts.
          • Hints: As a beverage company, consider such issues as your choice of packaging, disposal of bottles / packages by consumers, and your use of resources, such as water in areas where water may be scarce. 
        1. Determine any health issues / claims related to the product you are making, whether negative or positive. Suggest the strategy your company will use to mitigate any negative issues, and to ensure any positive claims are true.
        1. Many beverage products have negative health impacts on certain segments of a population (e.g., children, pregnant mothers, etc.). Suggest your company’s plan, through advertising, distribution, and / or other methods, to target and reach only appropriate market segments.
      1. Format your assignment according to these formatting requirements:
        1. Cite the resources you have used to complete the exercise. Note: There is no minimum requirement for the number of resources used in the exercise.
        2. Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
        3. Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

      Section 2: Business Plan Financials (MS Excel worksheets template)

      1. For year one, revise and submit the Income Statement, Cash Flow Projections, and Balance Sheet sections from the “Business Plan Financials” MS Excel template (see: Course Required Files in Week 1).

      The specific course learning outcomes associated with this assignment are:

      • Describe strategic planning techniques used to formulate alternative strategies designed to achieve stated business goals.
      • Create a plan to implement a firm’s strategy and manage the change from current operations.
      • Analyze strategies for exerting the internal leadership needed to drive the implementation of strategic initiatives and improve operating excellence.
      • Use technology and information resources to research issues in strategic management.
      • Write clearly and concisely about strategic management using proper writing mechanics.
      • The information below has to be in the ASSIGNMENT PLEASE ALL OF IT INCLUDING REFERENCES AND WORKSHEETS!!!!

        Company Description

        The best name that fits the company is Shirley Beverage Company, which will produce non-alcoholic brands. The name is effective since it allows the company to market itself because there has not been identified another firm that uses the name. The name stands out allowing customers to have an easy time identifying it. Any other firm suggesting that the Shirley cannot be affected by litigation has not registered the name. The beverages produced by Shirley constitute of ingredients that are natural and have been epitomized with high levels of skills and perfection.

                       The organization’s mission statement is to enter into and to continuously operate in the competitive industry and stay in line with best corporate practices and embodies quality and taste for ultimate customer satisfaction. The mission statement is meant to allow the company to streamline its activities related to the production process. Also, it is meant to identify and satisfy clients’ preferences and make sure that the products are safe to consume. The company will make use of the mission to ensure that it builds the best environment for its customers through improved products (Sadler, 2003).

                       Some of the trends in the non-alcoholic industry comprise of the fact that more firms have continued to enter the market. It is because it is more favorable than the alcoholic industry that is associated with high taxes. Also, most of the firms have continued to outsource their activities as they work towards satisfying the needs of a larger group. Projections prove than the industry will grow and advance in the future based on the number of companies that have been identified to enter the industry currently. Also, there has been the introduction of new technologies that have resulted in different changes that include different packaging of the products.

                       The best strategic position that can be adopted by Shirley’s Beverage Company is the maintenance of continued advanced products. In other words, the best strategic position that can be initiated by the firm is ensuring that it improves its products over time by adding value to the customers (Foster, & Vasavada, 2003). The strategic position can be attained by taking the time to understand what the customers want. The market wishes to have new advanced products that have the ability to meet their requirements. It includes taking the time to change the packaging of the drinks that will make it possible for the clients to acquire a new taste. 

                       The best distribution channel that should be initiated by the company is the direct transportation. It will allow the firm to do away with the high costs that are associated with warehousing (Freeman, 2010). Therefore, the firm will reach the market through online stores that will be meant to ease the process of buying and selling the goods. Moreover, it is essential for the company to distribute the finished goods to some stores to ensure that the clients have an easy time to reach the goods.

                       Some of the risks that are faced by Shirley include financial risk. The risk refers to the inability to fund all the activities associated with production. It can be handled by having good relationships with the financial institutions that can lend them money. The other risk is property risk that can occur because of issues such as fire. It can be handled by insuring its property with the insurance companies. The other risk is the regulatory risk that consists of the various laws and policies that have been implemented to control the actions of the firms that operate in the non-alcoholic beverage industry. It can be handled by taking the time to research all the policies that should be followed to ensure that the company does not break any one of them.

        Strengths

        The identification of market segments that are best suited for the soft drinks.

        The company operates in a large market that allows it to enjoy customers from different areas.

        The employees are experienced since they have been working in the beverage industry for a long time enough to improve their skills.

        The use of brand name that differentiates its products from the others.

        Weaknesses

        Interpersonal conflicts that exist among the employees resulting in lack of motivation to work together.

        The lack of funds necessary to meet all the organizational needs.

        The existence of competition in the food and beverage industry.

        The lack of competency by some of the employees.

        Opportunities

        The existence of high demand for the soft drinks that will result in high revenue.

        The existence of emerging markets that can be exploited to help the firm to grow and develop.

        Also, with the continuous change of preferences and taste, the firm is assured that will provision of high-quality products; it can outdo some of the corporations.

        The availability of improve technology that can be used to identify the best processes and techniques that will build on the organization’s improvement(Martinez, 2013).

        Threats

        The already existing firms that have been in a position to lead in the market becoming difficult to outdo them (Böhm, 2009).

        The government has managed to control the prices that results in reduced profits.

        The existence of barriers-to-entry makes it costly to enter the market.

        The existence of political instability that may eliminate the stability of prices.

        Market Research Strategies

        The company will carry out applied research to acquire a knowhow of their market. It will involve research on the industry trends, the customer's preferences to acquire a knowhow of their market (Malinauskas et al., 2007). The research will be carried out in all the customer segments through collecting pertinent primary information regarding the customers.

        Analyzing Macro-environment-PEST Analysis

        Political Analysis

                      Shirley’s Beverage Company has benefited from the growth oriented policies of the US. This is particularly various policies relating to the stability of macroeconomics, the interest rates that are low, the conditions of the currency that are stable as well as the competitiveness internationally in the system of arranging taxes (Malinauskas et al., 2007). These have formed a very critical foundation on the development of Shirley’s Beverage Company. Shirley’s Beverage Company has gained in accordance to the global value chain transparency from working together with the government initiatives.

        Economic Analysis

                     In accordance to the biggest threat to the economy, Shirley’s Beverage Company can be a failure. If there is no success, the Shirley’s Beverage Company growth will be adversely affected. Shirley’s Beverage Company has been experiencing some contingent economic slowdowns since the recession and financial crisis of 2008-2009 (Malinauskas et al., 2007). Consequently, Shirley’s Beverage Company has established brand equity to take advantage of the emerging economies. Shirley’s Beverage Company development is not only influenced by the economy locally but also worldwide. If the currency weakened considerably, the lack of success would indicate sales that are minimal in the Shirley’s Beverage Company (Buxton et al., 2012). However, the overall sales generated by Shirley’s Beverage Company have stabilized.

        Analysis of the society

                   Generally, in the society people are becoming more and more careful and sensitive to health and diet. Many people are also engaging themselves in exercising their bodies. Therefore demand various products of fitness, equipment, shoes and even exercise apparel.   

         The company has continued to observe labor and factory conditions to remain socially responsible. This is in order not to contravene the local and the international standards.

        Technology Analysis

        Shirley’s Beverage Company utilizes Informational Technology in the systems of marketing very efficiently. Shirley’s Beverage Company uses the systems of marketing in the economics of innovation, in subdividing and differentiating all business organizations (Buxton et al., 2012). Shirley’s Beverage Company status of leadership owes in a big way to the using of IT that is very valuable and exercising the application of any element of its products right during the growth to supply.

        Situation analysis

        Segmentation and target market analysis

        Shirley’s Beverage Company market segmentation will take the population subdivision and specifically based on earnings. This implies that the markets that are targeted will be subdivided regarding earnings among them including; high earnings, middle earnings, low earnings and middle upper earnings.

        Market Division

        Market Targeted

        High earnings

        The markets of earnings that are high will majorly target on those customers that have huge amounts of earnings that are disposable. The customers at this level usually shop at retailers that are highly exclusive. Mainly, they base their decision of buying on surrounding purchase atmosphere and quality of the products.

        Upper Middle earnings

        The customers in this section are very sound regarding the economy, and they are also oriented to what is going to happen in future. They majorly focus on the enhancement of their life quality. They are easily drawn to brands that have high status and are also very sensitive to convenience.

        Middle earnings

        The customers in this section are workers who are average, and the reason for purchasing the products is usually to keep up the pace with the trends. They choose the products that are competitive against each other since they are very considerate to prices.

        Lower earnings

        In this level, the customers are usually more concerned with products whose prices are low.

        Competitive analysis

               For Shirley’s Beverage Company rivalry that is competitive is the force that is key in the industry with the prospective of greatly curtailing growth the competition analysis for the company comprises the following

        ·         Rivalry that is competitive within the industry which is medium to high

        ·         The customers' power of bargaining-low to medium

        ·         Threat of entrants that are new in the business which is low to medium

        ·         Suppliers power of bargaining which is low

        ·         Threat of goods that are substitutes which are low to medium

        Customers’ power of bargaining

        Factors that cause the bargaining of customers may include changing styles, pricing, product sponsorship and advertising. Through coming up with a strong brand image for the  energy drinks, Shirley’s Beverage Company can be able to maintain the power of the buyers to be low

        Threat to entrants that are new

        Resources of capital that are important are needed to create a brand that is new since investments that are major are required as capital (Buxton et al., 2012). This prevents the firms that are new from venturing into the business However there is threat form the e- commerce firms who will sell their energy drinks through the internet due to low barriers to entry in the business.

        The suppliers' power of bargaining

        There should be no supplier who should hold the power of bargaining of which is very important.

        Threat related to products that are substitute.

        There are products that are fake and of which act as a major representation of a threat. However, there is a threat of products that are fake that Shirley’s Beverage Company may be exposed to. This could threaten the sales of the company’s energy drinks and potentially dilute the value of Shirley’s Beverage Company.

        References

        Böhm, A. (2009). The SWOT Analysis. München: GRIN Verlag.

        Buxton, C., & Hagan, J. E. (2012). A survey of energy drinks consumption practices among student-athletes in Ghana: lessons for developing health education intervention programmes. Journal of the international society of sports nutrition, 9(1), 9.

        Foster, T. & Vasavada, P. (2003). Beverage quality and safety. Boca Raton: CRC Press.

        Freeman, R. (2010). Strategic management : a stakeholder approach. Cambridge: Cambridge University Press.

        Malinauskas, B. M., Aeby, V. G., Overton, R. F., Carpenter-Aeby, T., & Barber-Heidal, K. (2007). A survey of energy drink consumption patterns among college students. Nutrition journal, 6(1), 35.

        Martinez, M. (2013). Open innovation in the food and beverage industry. Oxford: Woodhead Publishing.

        Sadler, P. (2003). Strategic management. Sterling, VA: Kogan Page.

        .

        ANNUAL MARKETING BUDGETSHIRLEY'S BEVERAGE COMPANY           DEPARTMENT OF MARKETING                     JANFEBMARCHAPRILMAYJUNEJULYAUGSEPTOCTNOVDECMARKETING RESEARCH & MEMBERSHIP               ANALYST FEE                 Analist member#1  $100 $100 $0 $100 $0 $100 $100 $100 $100 $0 $0 $0   Analist member#2  $100 $100 $0 $100 $0 $100 $100 $100 $100 $0 $0 $0  INDUSTRIAL ORG. FEES                Industrial org#1  $0 $0 $0 $300 $0 $0 $100 $0 $0 $0 $0 $500                   MARKETING COMMUNICATION               Corporate brand development               Brand framework  $500 $0 $0 $0 $0 $500 $0 $0 $0 $0 $0 $500   corporate identity standards $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $800   Sales presentation  $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $800 MARKETING AGENCY                 Management fees  $0 $0 $0 $600 $0 $0 $0 $0 $800 $0 $0 $400                   PUBLIC RELATIONSHIP                 Agency fee  $300 $0 $0 $0 $0 $300 $0 $0 $0 $0 $0 $0   Annalyst tour  $500 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0   Article reprinting/usage rights $800 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0   Pr compaign support $800 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 BRAND ASWARENES                Print advertisement                Bronchure  $200 $0 $0 $0 $0 $200 $0 $0 $0 $0 $0 $0   Fliers   $0 $0 $150 $0 $0 $150 $0 $0 $0 $0 $0 $0   Newspapers  $300 $0 $0 $0 $0 $300 $0 $0 $0 $0 $0 $0   Magazines  $0 $0 $0 $0 $0 $0 $0 $100 $0 $0 $0 $0   Letters   $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50                                      Online advertisement                Facebook   $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50   Twitter   $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50   Blogging   $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100   You Tube   $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100 $100   e-mail   $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50 $50                                      Exhibitions   $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300 $300                    Events                  Event#1   $0 $0 $300 $0 $0 $0 $0 $0 $0 $0 $0 $0   Event#2   $0 $0 $0 $0 $0 $0 $300 $0 $0 $0 $0 $300                    Others                  Radio   $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150 $150   Television  $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250                      MONTHLY TOTALS $4,700 $1,300 $1,600 $2,200 $1,100 $2,750 $1,700 $1,400 $2,100 $1,200 $1,100 $4,450                                                 T0TAL ANNUAL COST$25,600                                               Income Statements2013             2014             2015     2016     2017  JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberTOTAL JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberTOTAL 1st Quarter2nd Quarter3rd Quarter4th QuarterTOTAL 1st Quarter2nd Quarter3rd Quarter4th QuarterTOTAL            INCOME         Gross Sales$2,000$3,000$4,500$6,750$10,125$15,188$22,781$34,172$51,258$76,887$115,330$172,995$514,985 $2$2.00$2$2$2$2$2$2$2$2$2$2$24 $0$0$0$0$0 $0$0$0$0$0 $0 (Commissions)$60$90$135$203$304$456$683$1,025$1,538$2,307$3,460$5,190$15,450 $0$0.06$0$0$0$0$0$0$0$0$0$0$1 $0$0$0$0$0 $0$0$0$0$0 $0 (Returns and allowances)$50$75$113$169$253$380$570$854$1,281$1,922$2,883$4,325$12,875 $0$0.05$0$0$0$0$0$0$0$0$0$0$1 $0$0$0$0$0 $0$0$0$0$0 $0 Net Sales$1,890$2,835$4,253$6,379$9,568$14,352$21,528$32,292$48,439$72,658$108,987$163,480$486,661 $2$1.89$2$2$2$2$2$2$2$2$2$2$23 $0$0$0$0$0 $0$0$0$0$0 $0 (Cost of Goods)$560$840$1,260$1,890$2,835$4,253$6,379$9,568$14,352$21,528$32,292$48,439$144,196 $1$0.56$1$1$1$1$1$1$1$1$1$1$7 $0$0$0$0$0 $0$0$0$0$0 $0 GROSS PROFIT$1,330$1,995$2,993$4,489$6,733$10,100$15,150$22,724$34,086$51,130$76,695$115,042$342,465 $1$1.33$1$1$1$1$1$1$1$1$1$1$16 $0$0$0$0$0 $0$0$0$0$0 $0          EXPENSES -General and Administrative     Salaries and wages$13,800$13,800$13,800$13,800$13,800$13,800$18,300$18,300$18,300$18,300$18,300$18,300$192,600 $18,941$18,941$18,941$18,941$18,941$18,941$18,941$18,941$0$0$0$0$151,524 $0$0$0$0$0 $0$0$0$0$0 $0 Employee benefits$3,753$3,753$3,753$3,753$3,753$3,753$6,253$6,253$6,253$6,253$6,253$6,253$60,036 $6,566$6,566$6,566$6,566$6,566$6,566$6,566$6,566$0$0$0$0$52,525 $0$0$0$0$0 $0$0$0$0$0 $0 Payroll taxes$2,070$2,070$2,070$2,070$2,070$2,070$2,745$2,745$2,745$2,745$2,745$2,745$28,890 $2,841$2,841$2,841$2,841$2,841$2,841$2,841$2,841$0$0$0$0$22,729 $0$0$0$0$0 $0$0$0$0$0 $0 Professional services$458$458$458$458$458$458$458$458$458$458$458$458$5,500 $458$458$458$458$458$458$458$458$458$458$458$458$5,500 $1,375$1,375$1,375$1,375$5,500 $1,375$1,375$1,375$1,375$5,500 $5,500 Marketing and advertising$7,700$5,180$4,112$3,631$3,391$3,213$3,147$3,090$3,043$3,003$2,973$2,950$45,434 $2,950$2,950$2,950$2,950$2,950$2,950$2,950$2,950$2,950$2,950$2,950$2,950$35,401 $8,850$8,850$8,850$8,850$35,401 $8,850$8,850$8,850$8,850$35,401 $35,401 Rent$150$150$150$150$150$150$150$150$150$150$150$150$1,800 $150$150$150$150$150$150$150$150$150$150$150$150$1,800 $450$450$450$450$1,800 $450$450$450$450$1,800 $1,800 Equipment rental$0$0$0$0$0$0$0$0$0$0$0$0$0 $0$0$0$0$0$0$0$0$0$0$0$0$0 $0$0$0$0$0 $0$0$0$0$0 $0 Maintenance$75$75$75$75$75$75$100$100$100$100$100$100$1,050 $100$100$100$100$100$100$100$100$100$100$100$100$1,200 $300$300$300$300$1,200 $300$300$300$300$1,200 $1,200 Depreciation$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$21,254 $1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$1,771$21,254 $5,314$5,314$5,314$5,314$21,254 $5,272$5,272$5,272$5,272$21,088 $12,100 Insurance$50$50$50$50$50$50$50$50$50$50$50$50$600 $50$50$50$50$50$50$50$50$50$50$50$50$600 $150$150$150$150$600 $150$150$150$150$600 $600 Telephone service$50$50$50$50$50$50$100$100$100$100$100$100$900 $100$100$100$100$100$100$100$100$100$100$100$100$1,200 $300$300$300$300$1,200 $300$300$300$300$1,200 $1,200 Utilities$75$75$75$75$75$75$75$75$75$75$75$75$900 $75$75$75$75$75$75$75$75$75$75$75$75$900 $225$225$225$225$900 $225$225$225$225$900 $900 Office supplies$50$50$50$50$50$50$50$50$50$50$50$50$600 $50$50$50$50$50$50$50$50$50$50$50$50$600 $150$150$150$150$600 $150$150$150$150$600 $600 Postage and shipping$75$75$75$75$75$75$100$100$100$100$100$100$1,050 $100$100$100$100$100$100$100$100$100$100$100$100$1,200 $300$300$300$300$1,200 $300$300$300$300$1,200 $1,200 Travel$75$75$75$75$75$75$100$100$100$100$100$100$1,050 $100$100$100$100$100$100$100$100$100$100$100$100$1,200 $300$300$300$300$1,200 $300$300$300$300$1,200 $1,200 Entertainment$50$50$50$50$50$50$50$50$50$50$50$50$600 $50$50$50$50$50$50$50$50$50$50$50$50$600 $150$150$150$150$600 $150$150$150$150$600 $600 Interest on loans$250$246$242$238$234$231$227$223$219$215$211$207$2,743 $203$199$195$191$187$183$179$175$171$167$163$159$2,170 $451$414$377$339$1,580 $301$263$224$185$973 $346 Labeling Machinery Lease$450$450$450$450$450$450$450$450$450$450$450$450$5,400 $450$450$450$450$450$450$450$450$450$450$450$450$5,400 $1,350$1,350$1,350$1,350$5,400 $1,350$1,350$1,350$1,350$5,400 $5,400 Printers Lease$550$550$550$550$550$550$550$550$550$550$550$550$6,600 $550$550$550$550$550$550$550$550$550$550$550$550$6,600 $1,650$1,650$1,650$1,650$6,600 $1,650$1,650$1,650$1,650$6,600 $6,600 TOTAL EXPENSES$31,453$28,929$27,857$27,372$27,128$26,946$34,676$34,616$34,564$34,521$34,486$34,460$377,007 $35,505$35,501$35,497$35,493$35,489$35,485$35,481$35,477$7,125$7,121$7,117$7,113$312,403 $21,315$21,278$21,240$21,203$85,035 $21,123$21,085$21,046$21,007$84,261 $74,647 Net income before taxes-$30,123-$26,934-$24,864-$22,883-$20,395-$16,847-$19,527-$11,891-$477$16,609$42,208$80,582-$34,541 -$35,503-$35,499-$35,495-$35,491-$35,487-$35,483-$35,479-$35,475-$7,124-$7,120-$7,116-$7,112-$312,387 -$21,315-$21,278-$21,240-$21,203-$85,035 -$21,123-$21,085-$21,046-$21,007-$84,261 -$74,647 Provision for taxes on income$0$0$0$0$0$0$0$0$0$4,152$10,552$20,146$0 $0$0$0$0$0$0$0$0$0$0$0$0$0 $0$0$0$0$0 $0$0$0$0$0 $0 NET PROFIT-$30,123-$26,934-$24,864-$22,883-$20,395-$16,847-$19,527-$11,891-$477$12,457$31,656$60,437-$34,541 -$35,503-$35,499-$35,495-$35,491-$35,487-$35,483-$35,479-$35,475-$7,124-$7,120-$7,116-$7,112-$312,387 -$21,315-$21,278-$21,240-$21,203-$85,035 -$21,123-$21,085-$21,046-$21,007-$84,261 -$74,647
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