Unit 4 IP (BS)

Over the past several weeks, you have been learning the various components of the issues and steps necessary to perform a strategic management plan and analysis.

Conduct preliminary research using the Internet; (begin a "rough" draft for the final assignment upcoming in Phase 5); and find a company that uses strategic management. Discuss the company’s corporate strategy and explain what business the organization is in or wants to be in "preliminary" or "rough" draft. Assume that you are in charge of the growth strategies at this organization.

• Discuss the company’s corporate strategy and explain what business the organization is in or wants to be in.
• Describe your growth objectives for this organization.
• Provide an explanation of the different types of growth strategies.
• Determine which type of growth strategy you would utilize for this organization, and explain why.
• Explain how your growth strategy will help this organization fulfill its growth objectives.
• The research conducted should be based upon the company and its utilization of strategic management.

The deliverable length is 1,250 to 1,500 words. Do not forget to include a cover page and a reference page with all of your resources.