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View the video: Cold Stone Creamery This video demonstrates how Cold Stone Creamery uses activity-based costing analysis to determine the price of the product that reflects the costs of required activities, ingredients, and time to make a batch of ice cream. Cold Stone Ice Cream’s large statistical database traces costs to activities and facilitates assigning these costs to products. This is extremely important due to the tight margins of its products that do not allow any waste of ingredients, time, or energy. The video demonstrates the importance of analyzing activities and assigning costs to these activities that reflect not only direct costs but also overhead costs. Please respond to the following Discussion Board topics. Take time to review the responses of your classmates and provide your feedback