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QUESTION

Who are your top 2 global competitors in the market? Provide a strengths, weaknesses, opportunities, and threats (SWOT) analysis for each competitor....

Who are your top 2 global competitors in the market?

Provide a strengths, weaknesses, opportunities, and threats (SWOT) analysis for each competitor.

Why are they direct competitors?

What is their competitive advantage?  

Could you form a cooperative strategy with any of the competitors?

  • If so, how?
  • If not, why?

What strategies could you use to build a competitive market profile?

What is balanced scorecard? 

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