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Write 8 page essay on the topic International Business.Jay Jays will expand its market by forming a strategic alliance with fashion outlets in UAE. Table of contents 1.0 Introduction………………
Write 8 page essay on the topic International Business.
Jay Jays will expand its market by forming a strategic alliance with fashion outlets in UAE. Table of contents 1.0 Introduction…………………………………………………………………p 4 2.0 Project description and progress…………………………………………….p 5 3.0 Business matching and networking…………………………………………p 5 4.0 Objectives of joint venture and strategic alliance……………………………p 6 5.0 Scope of business interests and details of business prospect in UAE………..p 7 6.0 Summary of opportunities and current business environment in UAE………p 7 7.0 Brief summary of doing business in UAE…………………………………....p 9 8.0 Lessons learnt…………………………………………………………………p 10 9.0 Conclusion…………………………………………………………………….p 10 10.0 Bibliography…………………………………………………………………p 12 International business 1.0 Introduction United Arab Emirates (UAE) joined the World Trade Organization in 1996 (Noack, 2007). UAE supports free trade and has maintained stable trade relations with most countries in the world. UAE has experienced high economic growth due to attractive business climate and its positioning as preferred international trade hub in the Middle East. UAE has world class airports and the busiest airports in terms of passenger traffic (Noack, 2007). More than hundred Airline Companies including British Airways, KLM, and United Airlines handle more than 50 million passengers that enter UAE years. Jebel Ali Port handles over 40 percent of cargo container and is served by more than 300 shipping companies (Noack, 2007). UAE has expanded its port facilities by 19 percent over the last few years. Several freed trade zones like Textiles and logistics in Jebel Ali Free Zone and Dubai Airport Free zone exist to serve the clothing industry (Durante &. Boermeester, 2011). For instance, Dubai is the regional hub for investment in commodities like precious metals, fashion jewelllery and pearls that account for about 30 percent of UAE non-oil foreign trade. The financial markets are highly developed with many foreign banks entering the markets thus making UAE a Forex and Derivatives hub (Noack, 2007). This paper will analyze the international business environment in UAE. The paper will describe how Jay Jays can form strategic alliances with companies located in UAE through networking with companies in the clothing industry in UAE. The paper will discuss the business prospects in UAE and opportunities currently in the clothing industry in UAE. The paper will offer the advantages of doing business in UAE and recommendations for international businesses willing to venture in UAE. 2.0 Project description and progress Jay Jays is a fashion company that targets mainly the youth. The company is headquartered in Richmond, Australia and has branches in all major cities in the country and also New Zealand. The company philosophy is “freedom of expression” while the motto is to provide something new and fun. The company strength is its energetic and friendly staff that encourages the youth to push beyond the boundaries in their casual wear. The company offers pocket-friendly products like surf styles, casual basics, street wear and accessories. Jay Jays brand strives to be energetic and valuable clothing outlet.