Write 9 pages thesis on the topic evaluation of an amazon company. Constant market research is vital in order to be updated with new market trends and customer interests. Recommendation given offers i

Write 9 pages thesis on the topic evaluation of an amazon company. Constant market research is vital in order to be updated with new market trends and customer interests. Recommendation given offers insight on more avenues that the company should look into in order to maintain its standing as the undisputable online shopping website trendsetter. Lastly, the conclusion reviews the various strategies implemented on a regular basis for effective service delivery to its clients.

Amazon is one of the leading companies in the e-trading sector. Having been established in the year 1995, it has experienced an impressive growth record which can serve as a good example to newly established firms. The company aims at offering its clients a fulfilling shopping experience by offering diverse kinds of services in the online market. These include personalized shopping services, ideal ordering systems, credit systems that are secure and global shipping services. It focuses on client satisfaction rating, business and revenue management strategies.

Company vision strategy, Updates on importance of technology, sensitivity to market dynamics such as competition, marketing, experimentation and testing combined with data automation play a key role in the day to day operations of Amazon.

The company’s main objective is to become a leading online destination on where to purchase, discover and find services or products available online. This is pursued as it continues to expand its brand, broaden the customer base and electronic trade expertise to sustain the client’s website as a one-stop shop not only in the United States but globally. The company upholds the opinion that selling music, books and other services or products offers beneficial terms to customers. These benefits entail assorted selection, ease of use, convenience, personalization and competitive pricing.

A client who logs into Amazon.com is able to access additional services such as conducting targeted searches, buying gift certificates and also to participate in promotions.