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You are a senior public relations officer responsible for developing and implementing a crisis management plan for the furniture retailer which...
You are a senior public relations officer responsible for developing and implementing a crisis management plan for the furniture retailer which employs you.
All 200 staff members employed within the organisation work in the organisation's rented premises which comprise of a factory, retail outlet and warehouse on a stand-alone site in an inner suburb.
After conducting research on crisis management best practice, draft a comprehensive crisis management plan which is intended to reduce the risks to the organisation in the event of a crisis occurring.
The plan must take legal and ethical requirements into account and should contain details of the issues tracking and media monitoring systems which are to be utilised.
Where necessary, you should make up the details which are to be used within the plan
