You operate a manufacturing firm in a country with a failing economy (today's (7/26/18) WSJ has an article on Iran, which is in this situation).

You operate a manufacturing firm in a country with a failing economy (today's (7/26/18) WSJ has an article on Iran, which is in this situation).  Inflation is running at 15% per year, so all your costs are rising at that level. Consumers can purchase less because of inflation so your product sales are decreasing and are projected to fall another 20%.