Your task is to research and prepare a written proposal presenting the most pressing problems and opportunities facing the company.

Your task is to research and prepare a written proposal presenting the most pressing problems and opportunities facing the company. You are to select a company that was awarded a 2017 AMI Awards for Marketing Excellence. The award recipients can be found from the AMI website at:

http://marketingvoice.ami.org.au/marketing-industry-recognises-excellence-celebrates-success-at-annual-ami-awards/

In your proposal ensure you argue your case that the problems and opportunities identified are the most important facing the company for the coming five-year period. Each student is required to undertake their own external research utilising online reports, library resources and databases.