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Assignment
1. Briefly describe two of the three sets of factors that help determine the strategic attractiveness of declining product markets.
2.Give an example of a supply chain management alliance, preferably from the airlines or aerospace industry, and explain how it might be beneficial.
3.Name each of the six steps of the marketing process and give at least one example of what could go wrong at each step.
4.Discuss the demand characteristics and market demographics of the typical organizational market compared to the typical consumer market.
5.Using the airlines industry as your frame-of-reference, what effects are likely to be expected when implementing a just-in-time inventory system to an assembly-line type of manufacturer?
