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QUESTION

Ethical Scenario Please click on this link to find the article entitled, “How Advertiser’s Spread Pain and Suffering.”https://www.linkedin.com/pulse/how-advertisers-spread-pain-suffering-bruce-k

Ethical Scenario Please click on this link to find the article entitled, “How Advertiser’s Spread Pain and Suffering.”

https://www.linkedin.com/pulse/how-advertisers-spread-pain-suffering-bruce-kasanoff?trk=hp-feed-article-title-comment

What is Kasanoff’s premise?  Using ideas and concepts from our class, how do you consider his perspective?  Do you agree or disagree?  Give 3 suggestions for making this type of marketing more ethical.  Explain your answer by referencing course material. 

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