Waiting for answer This question has not been answered yet. You can hire a professional tutor to get the answer.

QUESTION

I will pay for the following article The Role of Mystery Guests in Delivering Quality Service. The work is to be 10 pages with three to five sources, with in-text citations and a reference page.

I will pay for the following article The Role of Mystery Guests in Delivering Quality Service. The work is to be 10 pages with three to five sources, with in-text citations and a reference page. Hence, its functioning is a lot more complicated than it appears to be (Mei, Dean and White 136-143).

The following sections will involve an in-depth explanation of ways to deliver. measure and manage service quality in the hospitality industry. Thereafter, existing practices within the hospitality industry will be explained. Following that, critical analysis of the role of mystery shoppers and their contribution to the international hospitality industry will be done.

Three factors are very important for a successful hospitality organization: delivering quality service, measuring the quality of the service and manage service delivery. In the modern business world, quality is a customer-driven concept, which is either to meet or exceed customer expectations (Powers and Barrows 16-25). It is no more about the performance of the hospitality staff and associates. In the market place, the ultimate evaluation of quality can be done only from a customer’s perspective. The quality factor and its delivery in the hospitality industry are of great importance. With the presence of a highly competitive marketplace, over time, quality of service has improved tremendously (Akbaba 170-192). There is nothing more challenging than achieving consistency and quality across all elements of the consumer experience. Optimum service can only be provided when the organization recognizes its essential components. For this purpose, many organizations are undertaking steps such as Total Quality Management. An important aspect of delivering quality service is the cost of quality. Cost of quality is not the price that an organization pays while providing service at a higher level. instead, it is a measure of how little it costs to the organization compared to that involved in neglecting quality (Jeong and Oh 375-391).

It is often quite difficult to measure the quality of service while accounting for the consumer’s point of view. According to Lawrence and Reeves (324-326).

Show more
LEARN MORE EFFECTIVELY AND GET BETTER GRADES!
Ask a Question