MKT 447 Week 4 Discussion Questions

The work MKT 447 Week 4 Discussion Questions includes answers of the following questions:

  1. What is media strategy? Why should your media strategy mirror your marketing strategy? How does your target market's media consumption affect the strategy?
  2. What are the pros and cons of various media selections? What are the advantages of using multimedia placements?
  3. What are the pros and cons of various media selections? What are the advantages of using multimedia placements?
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